Paris, France – June 19, 2007 – Google Inc. today set out its strategy to help build a cleaner energy future. This plan will enable the company to go carbon neutral by 2008 and help support environmental innovation that could ultimately benefit everyone.
Key components of the strategy include:
For the full details please go to www.google.com/corporate/green/energy/.
Eric Schmidt, Chairman and Chief Executive of Google said:
“Innovation goes to the heart of what Google does. By investing in new technologies and by working in partnership with others we can make a meaningful contribution to the environment. This is just a start. We are actively looking for more opportunities to help tackle climate change.”
Urs Hoelzle, Senior Vice President, Operations and Google Fellow said:
“Overall the Internet is a relatively clean technology: sending an email or downloading an album has less impact than posting a letter or buying a CD. And by maximising our energy efficiency, creating an additional 50 MWs of renewable energy generating capacity and investing in innovative green technology Google will help build a cleaner energy future.”
Dr. Steve Howard, Chief Executive of The Climate Group, said:
“The ominous threats posed by global warming demand bold, imaginative and far-reaching action by every sector of the economy. Google’s commitment to invest in environmental innovation, combined with their ‘worldwide’ reach, will significantly help promote and accelerate international action on climate change.”
Carter Roberts, President of the World Wildlife Fund in the US said:
“Google, not surprisingly, innovates to address an issue that affects almost every person, place and animal on the planet. In the last quarter, the company put in place the single largest solar installation of any US corporation, committed to buying 50 MW of renewable energy and worked with WWF, Intel and other industry leaders to develop and launch the Climate Savers Computing Initiative to move carbon reductions broadly through its sector.”
Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe, and Asia. For more information, visit www.google.com.
The Climate Group is an independent, non-profit organization dedicated to accelerating the international uptake of corporate and government best practice in emissions reduction. We have offices and charitable status in the UK, USA and Australia and are expanding into India and China in 2007. Proactive companies, states, regions and cities around the world are demonstrating that the cuts in greenhouse gases required to stop climate change can be achieved while growing the bottom line. Using the work of these leaders as a catalyst, The Climate Group strives to accelerate international action on global warming with a new, strong focus on practical solutions. Since launching in 2004, we have developed an interlocking program of sectoral leadership groups, research and publication, media engagement, and high-impact events. Our coalition has demonstrated that emissions reductions, while essential, can also be profitable. We inspire further action and outreach and mobilize business and sub-national governments to implement and support effective strategies and policies that mitigate climate change. We also promote the development and sharing of expertise on how business and government can lead the way towards a low carbon economy while boosting profitability and competitiveness. For more information about The Climate Group, please visit http://www.theclimategroup.org.
Known in the United States as World Wildlife Fund and recognized worldwide by its panda logo, WWF leads international efforts to protect endangered species and their habitats and to conserve the diversity of life on Earth. Now in its fifth decade, WWF, the global conservation organization, works in more than 100 countries around the world. For more information please visit http://www.worldwildlife.org.
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